Steamboat Pilot & Today welcomes new multimedia account manager to team
John F. Russell/Steamboat Pilot & Today
The Steamboat Pilot & Today has hired Sam McAlister as a multimedia account manager.
McAlister hails from the state of Alabama where he graduated from the University of Alabama in 2020 with a degree in General Sales, Merchandising and Related Marketing Operations.
Prior to joining the Pilot, McAlister worked in the sales sector in the Birmingham area. Drawn to Steamboat Springs by his love of skiing and the outdoors, McAlister said he is “excited to begin exploring Northwest Colorado and all that it has to offer.”
In his role as a multimedia account manager, McAlisiter will work with clients to develop marketing plans and strategies. This includes newsprint, digital advertising and special sections.
According Jenni DeFouw, advertising sales manager, McAlister brings energy, enthusiasm and sales experience that will help guide clientele in creating sound marketing choices.
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