Sotheby’s and Buyer’s Resource in Steamboat merge
October 18, 2014
Steamboat Springs — Two major real estate brokerages in Steamboat — Sotheby’s and Buyer’s Resource — are now one and the same, keeping the Steamboat Sotheby’s International Realty name.
The merger comes after months of talks between the two companies, which center on Buyer’s Resource wanting to open up their business to sellers and Sotheby’s benefiting from Buyer’s Resource’s 15 years of expertise exclusively representing buyers.
License transfers made the merger official Oct. 1.
Buyer’s Resource owner Doug Labor said that in the past, he would represent a buyer who would return to the office later looking to sell a property, and Labor was unable to help them.
"Clients would come back, and we would have to turn them away," Labor said. "We have great relationships with our past clients, and now, we can continue that."
Sotheby’s will retain the Buyer’s Resource building on Ninth Street and still will represent buyers, in addition to listing properties for sellers. It also gives the advantage of picking up foot traffic and having a downtown presence.
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Sotheby’s owner Cam Boyd said the merger is beneficial for both companies.
"Partnering with (Labor) allows him to work with buyers and sellers, without losing his specialty," Boyd said. "And it adds some very good agents to our office."
Labor and fellow Buyer’s Resource brokers Ulrich Salzgeber and Rachel Ryan will join the Sotheby’s team, bringing its roster of agents to 62.
Previously, Buyer’s Resource had general information about homes available in the office but catered more toward buyers. Now the office will be used to advertise properties listed with Sotheby’s.
"It gives us a place downtown with a new point for customer contact," Boyd said.
Labor said his background before Buyer’s Resource would lend well to his new role with Sotheby’s.
"He’s a good broker and sells a lot of homes," Boyd said.
Labor previously was the director of real estate for American Skiing Co. when it operated Steamboat Ski Area, and he was a vice president of real estate for Whitefish Mountain in Montana and held other positions for ski areas elsewhere.
In those positions, Labor directed sales and marketing, and he said the merge with Sotheby’s will allow him to revisit that area of the real estate market.
"I will be able to do that again, which is going to be fun," Labor said.
Sotheby’s International Realty, known as Prudential Steamboat Realty until January 2014, has been in existence since 1991.