Snowy winter boosts Colorado ski towns to record-breaking sales tax revenues
Ski resort communities are hopeful that the big bucks spent at local businesses will translate to investments in affordable housing and a year-round recreation market
The Colorado Sun
It was yet another banner year for Colorado’s resort communities, with at least five ski towns boasting record sales tax revenue for the 2018-19 ski season
A tally of taxable sales from December through March for Aspen, Breckenridge, Vail, Winter Park and Telluride reveals record spending in the towns. While skier visits to Colorado’s resorts will rank 2018-19 among the busiest in history, thanks in large part to the state’s growing population and plentiful snow, spending across resorts indicates the season was not only busy, but lucrative. Resort town businesses harvested more money than ever before this season.
“Everybody had a good winter,” said Catherine Ross, the executive director of the Winter Park and Fraser Chamber of Commerce. “So many people in town left for vacation this month. So I’m happy that our business owners did so well this winter they were able to take a vacation and come back ready for a big summer.”
Last fall the business community in the Fraser Valley joined with the new operator of Winter Park ski area — Alterra Mountain Co. — to develop a unified marketing plan and logo. That partnership fueled the best winter ever for the valley, Ross said. Winter Park saw taxable sales hit records every month of the winter, totalling $78.8 million for the season, more than double the sales from 2008-09.
Read the full article on the Colorado Sun website.
The Colorado Sun is a reader-supported news organization dedicated to covering the people, places and policies that matter in Colorado. Read more, sign up for free newsletters and subscribe at coloradosun.com.
Support Local Journalism
Support Local Journalism
Readers around Steamboat and Routt County make the Steamboat Pilot & Today’s work possible. Your financial contribution supports our efforts to deliver quality, locally relevant journalism.
Now more than ever, your support is critical to help us keep our community informed about the evolving coronavirus pandemic and the impact it is having locally. Every contribution, however large or small, will make a difference.
Each donation will be used exclusively for the development and creation of increased news coverage.
Start a dialogue, stay on topic and be civil.
If you don't follow the rules, your comment may be deleted.
User Legend: Moderator Trusted User