Weekly Steamboat event to encourage unity of base area businesses | SteamboatToday.com

Weekly Steamboat event to encourage unity of base area businesses

Maryland residents Jeff Seith, left, and Andrea Steyer enjoy a bite to eat after a day on the ski hill at the Chocolate Soup Pastry Cafe on Tuesday afternoon.
John F. Russell

If you go

What: “Love the Mountain” at Wild West Wednesdays

When: 4 to 7 p.m. Wednesdays, starting today

Where: The mountain village at the base of Steamboat Ski Area

If you go

What: “Love the Mountain” at Wild West Wednesdays

When: 4 to 7 p.m. Wednesdays, starting today

Where: The mountain village at the base of Steamboat Ski Area

— The Steamboat Ski Area’s mountain village is answering the call.

Paul Underwood, president of the Mountain Village Partnership and owner of Cafe Diva, said visitors and residents have asked for a wider variety of après ski activities near the mountain.

Enter Wild West Wednesdays, a new weekly event that pulls together businesses and entertainment venues in the mountain village for an afternoon of art, music, drinks, snacks and retail deals.

“I think when everybody’s on the same page, it creates a nice synergy,” Underwood said. “We have some great things going on up here.

“We want to take that energy and create some events that put a little focus on the area.”

With the tagline “Love the Mountain,” Wild West Wednes­days kicks off today from 4 to 7 p.m. in the mountain village area. Spanning from Ski Time Square to One Steamboat Place, entertainment and retail opportunities will abound.

Pat Walsh, a co-owner of RED Contemporary gallery in the Sher­aton Steamboat Resort, helped organize and launch the event along with business partner Susan Schiesser and Off the Beaten Path Bookstore events coordinator Kim Keith.

“We would like to encourage both the tourists who are here and the local community to come back to the mountain and visit the whole area and see what everyone has to offer,” Walsh said. “There’s so much new stuff here: new shops, new food.”

Highlights for the inaugural event include a jewelry trunk show at RED Contemporary in which local artist Marion Kahn will have her handcrafted jewelry on display.

“It’s bead work, but with her own inspired, individualized jewelry pieces,” Walsh said.

Ski Town Wine & Spirits will offer a wine tasting during the event, and a host of retail outlets including SportStalker, Chocolate Soup Pastry Cafe, Sweet Mountain Tees, Fleischer Sports, Powder Pursuits and Gondola General will offer treats and discounts on merchandise.

“I think with the demise of Ski Time Square, a lot of people stopped visiting the mountain,” Walsh said. “People lost a lot of their favorite sort of things.

“But everybody on the mountain is just eager to show off their businesses and have people come back and start enjoying it.”

Walsh said the organizers have big plans in mind for the expansion of the event in summer.

She and Underwood agreed that the completed promenade project that ties together parts of the mountain village will enhance the experience, as will the addition of several restaurants to the list of participants.

She said summer will feature wine tasting classes, live music and book signings with authors at Off the Beaten Path II.

“Initially, we really want to encourage the tourists that are here for the week to come out of their hotel room, to come off the third floor and walk around and get to know the village,” Walsh said. “We would like the vibe to be a very happy, pleased group of people who are impressed with the service and the people and what they see.

“The whole idea is to unite this mountain community.”

— To reach Nicole Inglis, call 970-8791-4204 or e-mail ninglis@steamboattoday.com

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